Tag ~brand management

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Slowdown or not Chinas luxury goods still seeing highend growth

EnquireLabs aims to pull back the curtain on consumer behavior

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Experts Weekly: Microsegmentation PMF experiments and personalized shopping

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Andreessen Horowitz funds Vitallys 9M round for customer experience software

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Romanian marketing expert Robert Katai explains how to get the most out of your content

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What does the future look like for ecommerce aggregators

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One CMOs honest take on the modern chief marketing role

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6 steps to reduce churn for highvolume subscription companies

Whats driving the global surge in retail media spending

Customer experience startup Clootrack raises 4M helps brands see through their customers eyes

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What I learned the hard way from naming 30 startups

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American Airlines starts trialing Google Nest Hubs as translators in its lounges

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Use creative automation software to amp up your brands lowerfunnel assets

2 exercises that will bring your brand persona to life

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To fully embrace productled growth build a strong product ops team

When to ditch that nightmare customer before they kill your startup

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Tackling touchpoints on your customers path to purchase

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Smart growth tactics can put accountbased marketing within reach for startups and SMBs

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No code tool maker Heyflow nabs 6M to fix your customer conversions

Brand is more than meets the eye

Ometria raises 40M C round to automate CRM for retailers

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Helping banks refine sales pitches and customer service Minneapolisbased Total Expert raises 52 million

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Will the 2020s be online advertisings holistic decade

Endgame grabs another cash infusion as productled growth momentum builds

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Develop a buyers guide to educate your startups sales team and customers

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How to improve retention growth marketings golden metric

Virtual product placement is coming for TV and movies and Ryff has raised cash to put it there

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Upscribe raising 4M wants to drive subscriptionfirst DTC brand growth

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How to acquire customer research that shapes your gotomarket strategy

Ecommerce aggregator Merama gets its horn after just 12 months in business

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5 questions startups should consider before making their first marketing hire

Led by exAmazonians Acquco raises 160M to buy and scale ecommerce businesses

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Is your products AI annoying people

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The productled growth playbook

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Videos lead brand creative growth with 3x increase since 2017

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From startups to Starbucks: The embedded API opportunity

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How ecommerce brands can outlast this market downturn

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When should your B2C startup enter a new market

GetYourGuide widens its horizons will expand its Originals short tours into day trips and more

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Australian growth marketing agency Ammo helps startups calibrate their efforts

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Brands that hyperpersonalize will win the next decade

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6 steps to reduce churn for high volume subscription companies

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How to hire and structure a growth team

Collect and leverage zeroparty data to personalize marketing and drive growth

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4 proven approaches to CX strategy that make customers feel loved

During a downturn sales teams should think like product managers

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Create target customer personas to develop successful growth strategies

Leanplum acquired by Clevertap as retention marketing platforms consolidate

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Verified Expert Brand Designer: Studio Rodrigo

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Carve out a place for your brand with a positioning statement